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Joico K-Pak Shampoo is a gentle but rich cleansing shampoo that restores weak and damaged hair to its optimal strength and condition. This cleanser will replenish the amino acids and fill in damaged areas of the cuticle whilst hydrating and protecting the hair from further stress. Your hair will become stronger, healthier and more resilient. Benefits Include: A gentle & rich cleansing shampoo Restores weak & damaged hair Fills in damaged areas of the cuticle Hair will become stronger and more resilient Hair Type: Dry and damaged How To Use: Wet hair and massage in shampoo. Leave for a minute or so then rinse, repeat if necessary. Follow with Joico K-pak Conditioner for best results.